Breaking News, Collaborations & Alliances

Mentor, Valeant in Aesthetics Alliance

To form joint physician loyalty program for breast implants and facial products

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By: Tim Wright

Editor-in-Chief, Contract Pharma

Mentor Worldwide LLC has entered into a five-year collaboration agreement with Valeant’s Medicis division to form a joint physician loyalty program called the M2VP Program (Medicis-Mentor Valued Partner Program) that will include the MENTOR line of breast implant products and Medicis facial aesthetics products, including neurotoxin, fillers and skin care.   “We believe the creation of a combined loyalty program allows both organizations to deliver more value and choice to plastic sur...

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